The Customer Pulse Framework: 5 Product Leaders Share Their VoC Secrets | Product Team Success

In this episode of Product Team Success, host Ross Webb is joined by a panel of experienced product leaders to explore how mastering the Voice of the Customer (VoC) can transform product strategy and career growth.

The conversation begins with Phil Hornby, who shares insights on managing vast amounts of customer feedback, leveraging AI to extract meaningful trends, and ensuring product decisions are driven by real customer needs. He highlights practical approaches to synthesising data from multiple sources and balancing intuition with quantitative insights.

Following Phil, the discussion continues with Philipp Katzenstein, Justine Salter, Anna Peterson, and Giancarlo Herrera, each offering their expertise on building scalable VoC programs, engaging stakeholders with data-driven narratives, and integrating customer insights into roadmap planning.

For product managers and leaders looking to refine their approach to VoC, this episode provides valuable strategies and real-world examples from industry experts.

Prefer to just listen to the episode? Catch it here.