Product Roadmaps and Decision Making | Product Management Stories

In this episode of the Product Management Stories podcast, host Denny Klisch dives into the art and science of decision-making with Phil Hornby. Together, they explore how recognising personal energy cycles and cognitive limits can enhance decision quality. Phil shares practical advice, including stories from his own career and insights into overcoming decision fatigue.

The conversation highlights actionable strategies like using delegation poker to empower teams and reduce decision bottlenecks. Phil also introduces the concept of product principles, a framework for pre-aligned decision-making that helps teams navigate recurring challenges efficiently. Drawing on examples from Amazon and Shopify, he demonstrates how organisations can use clear principles to reduce ambiguity and foster consistency.

Phil’s advice centres on conscious decision-making, encouraging leaders to reflect on their processes, learn from outcomes, and continually refine their approach. This episode is packed with invaluable insights for anyone navigating the challenges of decision-making in product management.